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Abstract. The metaverse (MV) is a digital (parallel) world, which is mainly accessible via virtual reality (VR) and augmented reality (AR). It is conceivable that it could be used in …
The METAVERSE Reality-Check: Hype or Hubris?!Abstract. A data-driven approach means that a company or organization makes decisions based on structured data by analysis and interpretation. The healthcare-sector faces an ongoing transformation due to the digitalization like in other …
Monetizing of “Data-Driven” business models – how data become the new oil of the digital healthcare Read MoreAbstrakt Príspevok skúma úlohu fyzickej predajne v ére digitálneho trhu s ohľadom na multikanálovépodnikateľské prostredie a otázku zlepšovania zákazníckej skúsenosti.Na základe kvantitatívneho prieskumu analyzujeme vnímanie fyzickej predajne spotrebiteľmia ich preferencie pri využívaní maloobchodných …
Skúmanie role fyzickej predajne v podmienkach digitálneho trhu s ohľadom na nástup koncepcie omni-channel Read MoreAbstrakt Príspevok má za cieľ zhodnotiť význam koncepcie omni-channel pre podniky pôsobiace v prostredí ovplyvnenom digitalizáciou a narastajúcim počtom kanálov interakcie so zákazníkmi. Sumarizuje výhody koncepcie zo strany obchodníka a …
Prínosy koncepcie omni-channel a jej vplyv na zlepšovanie zákazníckej skúsenosti a budúcnosť predaja Read MoreAbstract We follow the irreversible development of significant changes in the field of digitization, e-commerce, robotics, the Internet of Things, artificial intelligence, but also in others. The digital economy is …
The digital economy as a tool for the sustainability of the growth of distribution and communication Read MoreShort annotation: The effectiveness of human resource management can lead to the higher corporate performance and new innovations. The main role in promoting creative and innovative culture seems to be …
How to reduce the employee’s resistance to the incoming change in organization. Read MoreAbstract This article aims to analyze neuromarketing as a modern discipline that can be also used in online marketing. The article contains the problems that neuromarketing currently faces as ethical …
Neuro-marketing Read MoreABSTRAKT Návrhové vzory sú softvérové riešenia, ktoré je možné použiť v rôznych aplikáciách. Používateľ môže identifikovať vzor v diagrame UML (Unified Modeling Language). Návrhové vzory sú opakujúce sa riešenia problémov …
Návrh programov pomocou vzorov Read MoreAbstract The fact, that e-learning achieves constable results is known in general. The question, why is it so, we haven´t had significant answer so far. Individuals differ in their access …
Efficiency of the influence the digital support for the chosen factors of the educational process Read MoreAbstract The aim of this paper is to provide guidelines for developing GPS application using design patterns. The paper provides good coding practice and methodology using a database and design …
Using of Design Patterns in GPS Application Read More